Six Heroes, One Coaster Backdrop
Fuji-Q Highland, an amusement park in Fujiyoshida, Yamanashi, is free to enter (you pay by ride or by pass). From September 18, the park turns its grounds over to My Hero Academia. The centerpiece is a newly drawn illustration produced only for this collaboration, staging six U.A. High students in front of FUJIYAMA, the coaster celebrating its 30th anniversary this year.
The lineup is Izuku Midoriya, Katsuki Bakugo, Shoto Todoroki, Eijiro Kirishima, Denki Kaminari, and Hanta Sero. That is a Class 1-A shortlist weighted heavily toward the students who shout, which tracks for a park whose main product is screaming. Photo spots with the characters and park-wide decorations go up for the same period, alongside an attraction rally and a mission stamp rally that route visitors around the grounds.
Midoriya, Bakugo and Todoroki Handle the Ride Announcements
Special collaboration announcements featuring Midoriya, Bakugo, and Todoroki play on the park's attractions, according to the Fujikyu Railway press release. Kirarinko, the park's spinning coaster, also pipes in music from the anime.
The official collaboration site lists six attractions carrying collaboration banners and announcements, including Kirarinko, Panic Rock, Nagashimasuka, the Wave Swinger, and the FUJIYAMA Sky Deck.
The Anime Behind the Takeover
Kohei Horikoshi's manga ran for a decade in Shueisha's Weekly Shonen Jump and has passed 100 million copies in circulation worldwide. It takes place in a world where roughly 80 percent of the population has some kind of superpower, known as a Quirk. The story follows Izuku "Deku" Midoriya and his U.A. High classmates as they train to become professional heroes and fight the villains who abuse their own Quirks.
The anime started in April 2016 and ran to eight seasons, closing with FINAL SEASON in 2025. Bones animated that last run across 11 episodes between October 4 and December 13, 2025. Four theatrical films came out alongside the TV run, and the anime is currently streaming on various platforms.
Passes, Goods and a Bus Tour Out of Shinjuku
The collaboration one-day pass runs ¥8,900 (about $60) for adults, ¥8,400 for middle and high school students, and ¥6,100 for elementary schoolers, and every pass comes with a three-piece rubber band set. Standard adult one-day passes swing between ¥6,000 and ¥7,900 depending on the date, so the collaboration version sits ¥1,000 above the park's peak rate.
Merchandise is on sale at the park's goods shop and through an online store. According to the official site, spending ¥2,200 or more on goods earns one of six illustration cards at random. Collaboration food comes with a randomly assigned placemat in one of three designs, and drinks and sides add coasters drawn from a set of twelve.
Getting there is part of the promotion too. Fuji-Q is running wrapped highway buses and trains in collaboration designs for the full 52 days, plus a dedicated bus tour departing from Shinjuku Station. Tour participants receive an exclusive crossbody bag, and the Midoriya, Bakugo, and Todoroki announcements play on board the bus. Without the tour, the park is about 100 minutes from Shinjuku by highway bus, or a JR Chuo Line ride to Otsuki plus a transfer to the Fujikyuko Line.
Looking Ahead
The event opens Friday, September 18 and closes Sunday, November 8, 2026. The official site still lists detailed tour information as forthcoming, so booking details for the Shinjuku bus tour are the next thing to watch. The site also runs in English, Traditional Chinese, and Simplified Chinese, which helps if you are planning a trip from abroad.
No overseas version of the event has been announced, and because it is built around specific rides, one is unlikely. Fans who cannot get to Yamanashi still have the series itself: Crunchyroll holds My Hero Academia FINAL SEASON outside Asia and produced the English dub, with Medialink licensed for the Asia-Pacific region. The manga is published in English by Viz Media.