Season 4's Heaviest Scenes, Reprinted as Streetwear
According to the PR TIMES release from parent company Rub Lab, the collection builds its designs around specific Season 4 moments rather than generic character art. The release calls out two directly: Izuku Midoriya and All Might bumping fists, and the scene where Twice and Himiko Toga decide to transfer to the Shie Hassaikai, the yakuza-styled villain organization led by Overhaul.
Seven scene-illustration T-shirts anchor the line: Midoriya and All Might, Lemillion and Eri, Midoriya and Eri, Overhaul solo, Shoto Todoroki solo, Toga and Twice, and a design built around the U.A. School Festival. Three sweatshirts repeat the Midoriya and All Might, Midoriya and Eri, and Toga and Twice artwork for colder-weather wear.
It's a fitting spread. Season 4, which premiered in October 2019, adapted the Shie Hassaikai raid and the U.A. School Festival, the stretch of the story that introduced Overhaul, Lemillion, and Eri.
Magnets, Keychains, and an "I Know" Handkerchief
The non-apparel side of the collection gets specific too. The lineup includes package magnets, candy-package keychains, a sticker set, an assortment of die-cut character "flake" stickers, a crown magnet, a market tote bag, and a liquid-filled keychain featuring Lemillion. The most pointed item is a handkerchief printed with the line "Boku wa Shitteru yo" (roughly, "I know").
The release doesn't list prices or say whether quantities are limited, so those details will have to come from the AIR TWOKYO store itself.
A Kagawa Brand With an Anime Streetwear Streak
AIR TWOKYO is run by Rub Lab, a manufacturer founded in 1994 and headquartered in Takamatsu, Kagawa Prefecture. The brand positions itself as a fashion label that rebuilds anime, manga, and music properties through original graphic design, and the name is a bilingual pun: it broadcasts two "KYO"s to the world, from ekkyo (cross-border service) and nekkyo (products fans can get fired up about).
The My Hero Academia drop continues a busy release schedule. In June alone the brand announced a Jujutsu Kaisen "Culling Game" collection and a third Frieren: Beyond Journey's End line, and its back catalog includes Attack on Titan, Death Note, Oshi no Ko, and Tokyo Revengers collections. The brand also ran a pop-up store in Taipei in December 2025, which suggests the cross-border half of the name is more than branding copy.
Looking Ahead
Pre-orders opened July 10, 2026, at 10:00 a.m. JST through AIR TWOKYO's online store. The release doesn't mention international distribution, but earlier AIR TWOKYO My Hero Academia items have been carried by specialist import retailers such as Aitai Kuji and Jump Ichiban, so overseas fans have had a route to previous lines.
Anyone who wants to revisit the scenes on these shirts can stream Season 4 on Crunchyroll. The anime itself has moved well past this era: My Hero Academia's Final Season began airing in October 2025.